Sales Management Concepts Practices & Cases 2nd Edition

750.00

In stock

  • Book Name: Sales Management: Concepts
  • Book Author: ( i ) Eugene M. Johnson ( ii ) David L. Kurtz ( iii ) Eberhard E. Scheuing
  • Book Publishers: New York McGraw-Hill,
  • Publish Date: (February 1, 1994)
  • Format: Handbook
Compare
Report Abuse
SKU: 297 Category: Tags: , , , , ,
  • Book Name: Sales Management: Concepts, Practices, and Cases 2nd Edition (MCGRAW HILL SERIES IN MARKETING)
  • Book Author: ( i ) Eugene M. Johnson ( ii ) David L. Kurtz ( iii ) Eberhard E. Scheuing
  • Book Publishers: New York McGraw-Hill,
  • Publish Date: (February 1, 1994)
  • Format: Handbook
  • Language: English
  • Category: Study Book
  • Edition: 2nd
  • Pages: 564
  • Book Code: 297
  • ISBN-10: 0070326525
  • ISBN-13: 978-0070326521
  • Book Quality: Paperback

Additional information

Weight 0.500 kg
Dimensions 12 × 6 × 2 in
Book Quality

Pirated

Book Binding

Paperback

Language

English

ISBN-10:

0070326525

ISBN-13:

978-0070326521

About Book

Thoroughly updated and completely rewritten, this second edition aims to capture the vitality of sales management in an environment that is constantly changing. Noted for its realism in presenting the sales management function, the text incorporates examples of current practises and includes realistic case studies, carefully developed to provide a variety of learning opportunities. The second edition has increased emphasis on professional selling, ethics, international issues, automation and sales technology, changes in personal selling, and gender and racial diversity of the sales force.

Only logged in customers who have purchased this product may leave a review.

Reviews

There are no reviews yet.

Sorry no more offers available

See It Styled On Instagram

    No access token

Main Menu

Sales Management Concepts Practices & Cases 2nd Edition

Sales Management Concepts Practices & Cases 2nd Edition

750.00

Add to Cart
WhatsApp us